Recipe · PPC and paid-media agencies
Running ads with no server-side tracking
Find businesses that are spending on Google or Meta ads but have no server-side conversion tracking, so you can pitch measurement before you pitch media.
Tools: territory_stats, search_businesses, get_business · tool reference
REST walkthrough
1. Size it across a whole state (free)
curl "https://opsblu.com/v1/stats?state=washington&category=law-firms"
# → "tracking": {"ads": 412, "server_side": 91, "ads_no_tracking": 321, "analytics": 1180, "consent_tool": 940} 2. Search with the two filters that matter
curl -H "Authorization: Bearer ob_live_YOUR_KEY" \
"https://opsblu.com/v1/businesses?state=washington&city=seattle&category=law-firms&has_ads=true&server_side=false&has_email=true"
# every item carries signals.ads_no_tracking = true 3. Open one record to see what they run
The full record lists ad platforms, pixels, analytics tools and consent tooling, which is the whole first paragraph of your outreach email.
curl -H "Authorization: Bearer ob_live_YOUR_KEY" https://opsblu.com/v1/businesses/ob_sea_law_0042
# → "marketing": {"analytics":["GA4"],"ads_platforms":["Google Ads","Meta Ads"],"pixels":["Google Ads Tag","Meta Pixel"],
# "server_side_tracking": false, "consent_tool": ""}
# "credits_used": 3, "balance_remaining": 1247 Agent prompt
Paste into Claude, ChatGPT or Cursor with the OpsBlu MCP server connected.
Using OpsBlu, find law firms in Seattle, Washington that run ads (has_ads=true) without server-side tracking (server_side=false) and have an email on record. Show me the count and the first 15 names with their ad platforms. Then open the 5 that run both Google Ads and Meta Ads and draft a two-sentence outreach email for each that names the specific pixels they have and what they are missing. Cost
Typical city × category yields 20–40 matches. 30 records ≈ 90 credits ≈ $0.90. Opening only the ones with an email on record is usually ≈ 60% of that.
Standard record 3 credits ($0.03), hot record 10 credits ($0.10), billed once per unique record per calendar month. Aggregates and search are free. Pricing.
Gotchas
- Point them at the fix as well as the problem: TagFrog installs server-side GA4/Ads/Meta tracking with consent on Shopify and WordPress, and agency keys are free (bluefroganalytics.com/tagfrog).
- A business can run ads without any pixel at all; check `pixels` on the full record before you claim they have "broken" tracking.