What is a Website Audit?
A website audit is like a health checkup for your site. It scans for technical problems that hurt your traffic, conversions, and search rankings - then tells you exactly what to fix.
Most website owners don't know their site has problems until customers complain or sales drop. An audit catches issues before they cost you money.
Website Audit
A comprehensive review of your website's technical health, checking everything from loading speed to security vulnerabilities to search engine optimization.
Why It Matters
Technical issues you can't see are costing you customers. An audit reveals exactly what's broken so you can fix it, before competitors take your traffic.
6 Types of Website Audits
A comprehensive website audit covers multiple areas. Here's what each type checks and why it matters.
Performance Audit
Measures how fast your site loads. Slow sites lose 53% of mobile visitors. Checks Core Web Vitals (LCP, INP, CLS), image optimization, server response times, and third-party script impact.
Common fixes: Image compression, caching, code optimization, CDN setup
SEO Audit
Analyzes how well search engines can find and understand your site. Checks title tags, meta descriptions, heading structure, schema markup, sitemaps, and internal linking.
Common fixes: Meta tag optimization, content structure, technical SEO fixes
Security Audit
Identifies vulnerabilities that could expose your site or customers. Checks SSL certificates, security headers, exposed admin panels, and outdated software.
Common fixes: SSL installation, header configuration, software updates
Accessibility Audit
Tests whether everyone can use your site, including people with disabilities. Checks color contrast, keyboard navigation, screen reader compatibility, and form labels.
Common fixes: Alt text, ARIA labels, contrast fixes, keyboard navigation
Analytics Audit
Verifies your tracking is actually working. Checks GA4 setup, conversion tracking, marketing pixels, and data accuracy.
Common fixes: Tag implementation, conversion setup, data validation
Infrastructure Audit
Examines what's running your site. Checks hosting provider, CMS version, email authentication (SPF/DKIM), and technology stack.
Common fixes: Hosting upgrades, software updates, email configuration
8 Signs You Need a Website Audit
What Our Full 847-Checkpoint Audit Covers
The full audit runs Lighthouse and Axe on every page of your site. Here's the breakdown by category:
Performance checks
Core Web Vitals, load times, optimization
SEO checks
Meta tags, structure, schema markup
Security checks
SSL, headers, vulnerabilities
Accessibility checks
WCAG 2.2 compliance
Analytics checks
GA4, GTM, tracking pixels
Infrastructure checks
Hosting, email auth, tech stack
How to Read Audit Results
Most audit tools score issues by severity. Here's what the levels mean:
Fix immediately
Breaking functionality, security vulnerabilities, or issues preventing search indexing. These are actively costing you money.
Fix soon
Significant performance issues, accessibility barriers, or SEO problems hurting your rankings. Plan to address within 2-4 weeks.
Fix when possible
Small optimizations and best practices. Won't break anything, but fixing them improves overall site quality.
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847 checkpoints across every page: Google Lighthouse performance (desktop + mobile), WCAG accessibility compliance, security headers, SEO structure, analytics setup, and competitive benchmarking. Every issue ranked by business impact with specific fix instructions.
You choose: fix it yourself using our report, hand it to your developer, or let us handle everything. Most clients choose the last option - one team handles your site, ads, analytics, and security. One invoice. No surprises.
Site maintenance, Google Ads management, analytics setup, SEO optimization, security monitoring, performance optimization. Monthly reporting. One team. One invoice. Retainer tiers from $500/mo to $3,000/mo depending on hours needed.
The free quick scan runs in 60 seconds. The full audit is expert-reviewed and delivered within 2 business days. Every report includes a 15-minute call to walk through findings.
No. The audit is one-time ($500). Retainers are month-to-month - cancel anytime. We also offer 15% off for annual prepay if you want to lock in savings.
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Ready to Audit Your Website?
847 checkpoints. Every page analyzed. Lighthouse performance, WCAG accessibility, security headers, competitive benchmarking.