Question 1

What does the free scan cover?

Accepted Answer

The free 60-second scan checks your URL setup, analytics installation, basic SEO, SSL, and broken links across up to 25 pages. It's a quick health check that shows you what's obviously broken - no signup required.

Question 2

What's the difference between the free scan and full audit?

Accepted Answer

The free scan is a quick surface check across up to 25 pages. The full 847-checkpoint audit (Google Lighthouse scores, accessibility compliance, security headers, competitive benchmarking, prioritized action plan) is included when you become a Managed Marketing client. We re-run it monthly while you're with us, so regressions get caught before they cost a week of spend.

Question 3

How long does it take to get my audit?

Accepted Answer

Free quick scans run instantly. Full audits are delivered within 2 business days - every report includes manual expert review to ensure accuracy.

Question 4

What if I don't understand the technical stuff?

Accepted Answer

Everything is written in plain English with clear explanations of why each issue matters and how to fix it. No jargon, no alphabet soup. If something's still unclear, our team is happy to walk you through it.

Question 5

What's included in Managed Marketing?

Accepted Answer

PPC, paid social, social media managed end-to-end. Email setup and creative curation when you need them. Tracking + audit infrastructure (server-side, Conversions API, continuous pixel monitoring) included. Weekly reporting, bi-weekly strategy calls. One team, one invoice.

Question 6

Are there different tiers or plans?

Accepted Answer

No tiers. One plan, $500/mo flat plus 5% of ad spend, regardless of how many channels you use. Most agencies charge 10-20% of spend with no flat fee. We're half the bite for the same work.

Question 7

Is there a long-term contract?

Accepted Answer

No. Managed Marketing is month-to-month. Cancel anytime. No annual lock-in, no setup fees.

Question 8

What if my account scales past what one team can handle?

Accepted Answer

Hours aren't capped. Managed Marketing is fee-plus-percent, not an hourly bucket. We deliver the work each channel needs. If your account scales past what one team can handle, we'll tell you before you outgrow us.

Question 9

Do I need a free audit before signing up?

Accepted Answer

Yes. The free scan + audit shows us your tracking state, broken pixels, and conversion gaps before we touch your ad accounts. We never bid on broken data.

Question 10

What can we cover in a consulting session?

Accepted Answer

Anything related to your website or online presence: implementing audit fixes, analytics setup, SEO strategy, tracking configuration, or troubleshooting specific issues. Come with your biggest problem.

Question 11

Do you implement fixes or just advise?

Accepted Answer

Managed Marketing clients get us implementing across paid channels, tracking, and audit infrastructure end-to-end. We're not advisory. We run the work and report on what shipped.

Question 12

What if I need more than one session?

Accepted Answer

We don't sell standalone hourly consulting at OpsBlu. All engineering work runs through Managed Marketing as part of the included tracking + audit infrastructure. If you only need engineering help (no ad management), our sibling brand BlueFrog Analytics does hourly engineering at $200/hr.

Question 13

Why is the audit free?

Accepted Answer

The free scan is our lead magnet, not a SKU. We invest in giving you real diagnostics up front because most agencies hide behind discovery calls. If you become a Managed Marketing client, the deeper 847-checkpoint audit + continuous pixel monitoring runs as part of onboarding.

Question 14

Are there any hidden fees?

Accepted Answer

No. Managed Marketing is $500/mo flat plus 5% of ad spend. That covers every channel, tracking, audit, and reporting. No hidden setup fees, no per-channel surcharges, no contract minimums.

Question 15

Do you offer refunds?

Accepted Answer

You see our quality before paying anything. The audit is free and we walk you through it. Managed Marketing is month-to-month, cancel anytime, so there's nothing to refund. If we underdeliver in any given month, that's our risk, not yours.

Common questions, plainly answered.

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